Why Go Global At All?

Among other reasons: Reduce domestic economic volatility. Create a balanced portfolio not dependent on a single economy. Increase expansion opportunities. There are emerging, high-growth markets all over the world. It’s not labor intensive. The point we’re making in this chapter and book is that it’s easily done with little investment, creating great potential ROI. Learn continually. You’ll be exposed to diverse people, cultures, backgrounds, and opinions. Increase selectivity. You have the flexibility to pick and choose your clients. Stay in...

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Are You Transforming Your Input Into Output?

I am here in New York at Alan Weiss’s Society for the Advancement of Consulting meeting. While attending meetings, workshops or events where new ideas and intellectual property are being shared, I see most (self included) take copious notes. One concept that has been effective for me for years is listen carefully and letting the ideas I am hearing springboard new ideas and concepts for me to implement, explore, innovate and execute. During our meeting today I have picked up...

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The Million Dollar Consulting® accelerant curve

You create intellectual property, which generates credibility, which creates prospect interaction, which gains trust, which produces new business, from which you can generate new intellectual property. This sequence is accelerated by a credible website that is visitor-friendly and buyer-oriented. © Alan Weiss 2012 As you can see in the “accelerant curve” illustrated above, your offerings should range from low barrier to entry (free downloads, inexpensive books) at a “competitive” position, through distinct (teleconferences, workshops), and on to breakthrough (individual coaching,...

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Waiting for The Phone to Ring is Not a Marketing Strategy

I was just having a conversation with one of my clients and here it is: Chad: “How are you doing?” Client: “Not good. Business is way down and unless I get a new project quickly, I will be broke at the end of the current project!” Chad: “What are some of the previous effective marketing methods you’ve engaged in?” Client: “Speaking, networking, reaching/touching clients with ongoing value, and following up.” Chad: “Have you done any of these consistently?” Client: “No!” During...

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Chad Barr Interviewed by Dan Janal

Listen to this great interview where Dan Janal of PR Leads asks Chad some tough questions such as: What do million dollar producers do that others don’t? Where do great ideas come from and what do we do with them? How do you leverage the web to dominate your niche expertise? And many more. Click the play arrow button below: © Chad Barr 2012. All rights reserved

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