One of the hidden secrets of effectively leveraging our content is by repurposing or recycling it. There are significant benefits to doing so. Here are the top 10 reasons: Reduce your labor intensity. Bring up your valuable past insights that may have been missed by others and provide them with value. And by the way, I just repurposed one of my older podcasts. Remind yourself of content and ideas previously created to further stimulate your thinking and ideas for new...

This week is a run up to the longest day of the year which occurs on the June Solstice, Saturday, June 20. After more than 6 months of winter weather, a few May snowfalls and a non-existent spring, I really love these long summer days. The light filters in around 5:30 am and there’s still a hint of daylight clinging to the treetops in my back yard at 9:20 pm. Somehow though, it feels as if the summer hasn’t really...

The Sales Strategist Brad Tonini Interviews The Digital Empire Creation® Strategist Chad Barr In this fascinating interview, Chad shares his insights how sales people (and others) can leverage content and the web to be heard, stand out in the crowd, transform their success by impacting their clients. Insights Timeline: 0:00 Introduction 1:25 Why being a prolific publisher of remarkable content is critical to strengthen your thought leadership 2:50 Positioning sales people as experts that get noticed and are sought after...

I’m at a loss for words. The events of the past week have jarred me from my complacency and forced my eyes open to see the world as I have never comprehended it before. My masked grandchildren arrived yesterday for merely 6 hours to unveil the headstone for their grandfather, my father in law. We couldn’t hug, we stayed outdoors, (thankfully the weather obliged), and we played games as if things weren’t really any different than our visits in the...