Vaporware Ideas

May312013

Raising the Barr Weekly Memo: Issue No. 21 Are You Ready For Your Close Up? Raising the Barr Weekly Memo: Issue No. 21

May292013

This week’s reflection point: I’ve seen a trend of individuals using their own computer to shoot their videos. I am all for trying new things and would encourage you to experiment with such technologies. However, technology is not always the great enabler and can actually become the great disabler. If not done right, such videos may become the portrayal of amateurism, rambling and no-thought leadership. Just because the technology is cheap and readily available on your desktop does not mean...

The IBM Unsubscribe Saga

May242013

Raising the Barr Weekly Memo: Issue No. 20 Know Thy Customer Raising the Barr Weekly Memo: Issue No. 20

May222013

This week’s reflection point: What would driving be like without my SiriusXM radio in the car? There is nothing like blasting the speakers, while cruising in my convertible and admiring the beautiful scenery of lush green around me. And that is where my story begins. Last year I replaced my BMW with my new Maserati — a great move. I quickly called SiriusXM to inquire if they can transfer my plan from one car to another. They told me that...

How To Break Through a Business Plateau?

May172013

Raising the Barr Weekly Memo: Issue No. 19 Move The World Raising the Barr Weekly Memo: Issue No. 19

May152013

This week’s reflection point: For quite some time I have been suggesting that remarkable, provocative content is the critical aspect of one’s thought leadership. And to clarify, by content I mean, articles, position papers, audio books, booklets, eBooks, books, videos, audio recordings, teleseminars, webinars, workshops and so on. Content is the manifestation of your knowledge, experiences, track record of success, advice and wisdom, in a variety of offerings. To achieve and increase success, the other dimension is the concept...

Chad Barr Keynote at the 2012 CAPS Convention

May102013

Raising the Barr Weekly Memo: Issue No. 18 Let Me See Your Calendar Raising the Barr Weekly Memo: Issue No. 18

May82013

This week’s reflection point: Of all the projects you wish you had accomplished and have not yet, how many have you placed on your calendar to execute? When talking with many of my clients, we often discuss the projects they want to accomplish in the immediate future. These projects fall into several categories such as: writing a book, creating a teleseminar series, writing the content for the launch of the new web site, or creating a new offering, to name...

The New Phone Is Here!

May32013

Raising the Barr Weekly Memo: Issue No. 17 Caveat Emptor Raising the Barr Weekly Memo: Issue No. 17

May12013

This week’s reflection point: I’d like to bring to your attention one of the most irritating Internet ploys, which pretends to position itself as a benefit to its members. I’ve been a member of LinkedIn, the business social networking platform, and for years have leveraged it to build genuine connections with colleagues and clients worldwide. Several moths ago I noticed a new trend through LinkedIn, which is their “endorsement” feature. Unlike testimonials, which increase our credibility and enable our clients...