Search Results for: repurpose

25 Reasons to Use Social Media Raising the Barr Weekly Memo: Issue 440

Over the years, the various social media platforms have become a huge influencing factor in the way we communicate online, conduct our business and engage with potentially billions of people. I am personally active on Facebook, LinkedIn, Twitter, Instagram, YouTube and Clubhouse. In my article Addicted to What? I raised some concern regarding these social media platforms but there are of course benefits to using them as well. Here are the top 25 reasons why you ought to use social...

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16 Best Practices for a Successful Email Marketing Strategy Raising the Barr Weekly Memo: Issue 398

I was recently asked what are the best strategies and best practices for consistently creating valuable content for my weekly newsletter and email marketing.  Here is what has worked for me: A genuine commitment to myself to be consistent and never miss an issue. It’s the realization that it is one of my key vehicles to stay in touch with my newsletter subscribers.  I published my newsletters on Wednesdays and I usually write it the day or two prior to...

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What Say You? Raising the Barr Weekly Memo: Issue 337

Since 2013, I’ve written my newsletter consistently, each Wednesday, which makes this issue #337. Over the years, I have created a large database of topic ideas for me to write about, yet before resorting to scanning my database for ideas, I prefer to reflect on the prior week and decide whether I can come up with an idea that is fresh, provocative and especially one that was shared or asked about by one of my clients. Earlier today, during a...

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Spring Awakening Raising the Barr Weekly Memo: Issue 270

Let me be honest, Cleveland weather isn’t always easy to deal with. Every year whether the ground hog sees or doesn’t see his shadow, winter always returns with a few strong blasts and with it more snow piles. We have enjoyed a few beautiful warm days that raise one’s spirits and then next, grey skies and winds make a hasty replacement. So what? Why sweat it? Nothing lasts forever and we all know that if we had to deal with...

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Time to Reflect Again Raising the Barr Weekly Memo: Issue 269

From time to time I like to reflect on what’s happening in my life and business, recent conversations with clients, colleagues and friends and my key learning points. Here are today’s 10 reflection points: Happy clients become loyal clients and when they achieve success because of your contribution they become your viral spread and convince others to become your clients. Setting bold goals and priorities and then executing them one at a time is the key to reducing the feelings...

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Get Noticed! Redux Raising the Barr Weekly Memo: Issue 268

A little over five year ago I wrote about the power of acronyms in my Get Noticed article. Since you probably already know that I am a huge fan in the use of visuals, I had my team recreate the concept as an infographic. This is a good illustration of the power of infographics as well as how to repurpose our content in various other methods.

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13 Ways to Promote Your Podcasts Raising the Barr Weekly Memo: Issue 267

I recently received a question (which I get quite often) from one of my clients as to how to best promote the podcasts they create. Here are 13 ways to do so: Brand – Assign a unique and memorable name to your podcast channel with an associated design. Hosting Services – In order to increase your podcast exposure, post it or integrate with various hosting services such as iTunes, Stitcher, Google Play Music, Libsyn, and others. Blog – Post the...

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The ABC of Success Raising the Barr Weekly Memo: Issue 260

I love the effectiveness of visuals to communicate our messages. Three months ago, I published The A Through Z of Success Attributes in my newsletter. Since I often find a picture to be worth a thousand words, I decided to have my team recreate this article as an infographic. This is a good illustration of the power of infographics as well as how to repurpose our content in different ways.

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Write On! Raising the Barr Weekly Memo: Issue 233

Many of my clients are well known authors of insightful books on a variety of topics. Some have published one book while others have published many. Most have recognized the benefits of being a published author so they may share their wisdom with the world, gain credibility and strengthen their global thought leadership. Many struggle with figuring out how to get published quickly, painlessly and successfully. No matter where you are on this spectrum, if you desire to further increase...

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