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10 More Reasons to Repurpose Your Content Raising the Barr Weekly Memo: Issue 427

I was getting ready to write my next newsletter on the topic of why it is important for us to repurpose our content. I decided to first do a quick search on my own blog as I discovered the article 10 Reasons to Repurpose Your Content (which I just repurposed 😂) written last year. So, in the spirit of challenging myself to improve on what I previously wrote and stay true to the concept of repurposing content, here are my...

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10 Reasons to Repurpose Your Content Raising the Barr Weekly Memo: Issue 389

One of the hidden secrets of effectively leveraging our content is by repurposing or recycling it. There are significant benefits to doing so. Here are the top 10 reasons: Reduce your labor intensity. Bring up your valuable past insights that may have been missed by others and provide them with value. And by the way, I just repurposed one of my older podcasts. Remind yourself of content and ideas previously created to further stimulate your thinking and ideas for new...

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It’s Time to Repurpose Your Content

Do visitors read your old blog post? What should you do about it? Listen to this podcast and to Chad discussing these ideas by clicking the play arrow button below: © Chad Barr 2012. All rights reserved

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Repurpose and Improve Your Published Content

A couple of minutes ago I decided to quickly research the web and see what people are publishing about growing an email distribution list. I launched my browser and googled: “How to grow your distribution list” and to my pleasant surprise I noticed that the second result listed at the top of the Google page was one of my own blog posts: “How to Grow Your Email Distribution List” which I wrote back in March of 2007 and is still...

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The Canvas of Innovation Raising the Barr Weekly Memo: Issue 551

Years ago, after the construction of our home, we looked at the vast 1400 sq. foot basement—a blank canvas, a space filled with potential. Our vision guided us to divide it into a playroom for family fun, and a workout room for better health. With the delivery of the pool table, treadmill, bike, and weight machines, our basement became the entertainment center and a nucleus for togetherness. As the winds of change began to blow and my business morphed into...

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Lessons Learned from Publishing 500 Newsletters! Raising the Barr Weekly Memo: Issue 500

Back on January 9, 2013, almost 10 years ago, I started publishing my first Raising the Barr® newsletter. I committed to publish succinct articles on a weekly basis that would help my clients improve their web presence (strategy, content, and marketing) and their lives. I am proud to announce that today’s newsletter is number 500! So, what are my insights from 500 newsletters being published? Here are my top 25 lessons learned: Sit down, open a blank word document, and...

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Are You Content With Your Content – Redux Raising the Barr Weekly Memo: Issue 493

Last week, in my “10 Ways to Improve Your Content Creation Labor Intensity” I suggested that you should repurpose your older content and by doing so you will also bring it back to life. Better yet, enrich it by adding newer relevant points and context. In the spirit of following my own recommendations, I dug through my older content and found a great and relevant article that I published back in January 2013. “Are You Content With Your Content?” was...

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10 Ways to Improve Your Content Creation Labor Intensity Raising the Barr Weekly Memo: Issue 492

Creating authoritative content can be time consuming and require our energy, focus and creativity. Although I believe that content creation must come from a place of love, dedication, service, while genuinely caring to provide value for our audience, there are still ways we can reduce our labor intensity. I would like to suggest 10 such ways: Invite guest contributors to publish their content on your site as long as it provides value to your audience. Repurpose your older content and...

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What’s Your Topic This Week? Raising the Barr Weekly Memo: Issue 485

A while back I created the infographic to answer the question of Where Do Ideas Come From? Hopefully this visual stimulates your mind to identify the proper resources to help you gain new ideas. In today’s article I would like to explore and share some of the most prevalent ways of identifying new topics to help you with your content creation. Here are several topic ideas: Life and business lessons learned from your business, your clients or family members What...

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8 Marketing Insights for Your Growth Raising the Barr Weekly Memo: Issue 464

It’s most likely your mindset that prevents you from reaching new people, creating new products, and reaching new heights. Ask your clients what more offerings would they like to see from you. Their input will become the goldmine to shape your future direction and impact the products and services you create. What type of clients are you serving and focusing on? How about focusing on the ones that listen to you and genuinely want to improve their lives and businesses....

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