Pragmatic Technologies for Life and Business Success®
This week’s reflection point: Do you remember the song Silence is Golden by the British group the Tremeloes? I am a bit apprehensive asking you this question out of fear that it may reveal my age. Although I acknowledge that there is a place for silence, I would like to suggest that the last place you want to consider going silent is in the creation of your content.
Several months ago, I was introduced to a successful entrepreneur, which led to several fascinating conversations. To my pleasant surprise, I realized that I had read one of his books that describes how to uncover great ideas simply by writing. Looking to learn more from him, I clicked on his site and then his blog. Oh boy! His last entry was from almost two years ago.
Unfortunately, I run into this situation with several of my clients as well. They are all thrilled to have us help them implement a new blog where they plan on sharing their ideas and wisdom with their clients. A fabulous start demonstrating their newfound journalist spirit is often replaced with writer’s block and then an empty blog.
When you go silent, what does that say about you? Are you no longer golden?
This week’s tip: Make an immediate commitment to look around you and pick out one thing that piques your curiosity. Then draw a business analogy or conclusion and write about it. Speak up, don’t be silent.
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© Chad Barr 2013. All Rights Reserved.