Chad’s Blog
Pragmatic Technologies for Life and Business Success®
Imagine walking into two stores. One welcomes you with clarity, compelling displays, and a clear path to the register. The other confuses you, hides the best products, and sends you wandering in frustration. Online, your website is your storefront—and in today’s hyper-competitive digital world, clarity, strategy, and user experience are non-negotiable.
Yet too many business leaders launch and leave their websites, never truly understanding what’s working, what’s broken, or what can be optimized. Others study their competitors blindly, missing the critical insights that can drive powerful differentiation. But what if you could hold a magnifying glass to any website—yours, a competitor’s, or an industry giant—and walk away with a blueprint for breakthrough growth?
That’s exactly what the following two AI-powered website analysis prompts help you achieve.
Prompt #1: In-Depth Review of a Single Website
Whether you’re auditing your own site or studying a brand you admire, this prompt offers a laser-focused diagnostic tool. By examining messaging, user experience, SEO, and design through the lens of a seasoned strategist, it allows you to uncover:
- Where your website is connecting—and where it’s leaking attention, trust, or conversions.
- If your visual and brand story align or clash.
- What simple, high-impact adjustments can drive big results.
“Act as a world-class digital strategist and ChatGPT expert who specializes in website UX, conversion, SEO, content, and visual storytelling. Analyze the following website: [insert URL]. Provide a comprehensive review that includes:
- The clarity and persuasiveness of its messaging
- Navigation flow and user experience
- Visual design and brand alignment
- Conversion strategies (CTAs, lead magnets, funnels)
- SEO fundamentals (meta data, alt tags, content structure)
- Mobile responsiveness
- Areas of opportunity for optimization
Give me a bullet-point list of strengths, weaknesses, and quick-win suggestions, followed by a 3-sentence strategic summary as if you were advising the site owner.”
This prompt reveals more than surface-level impressions—it gives you a clear path to improvement and real-time competitive advantage.
Bonus: Experience It for Yourself
To make this even easier for you, I’ve created a custom GPT tool that performs a full analysis of any website you choose—just like the prompt above, but with the power of automation, precision, and simplicity.
Click here to try my Website Analysis GPT — no setup, no prompt copying. Just enter a URL and watch the insights unfold.
I built this for you—my community of consultants, coaches, and expert advisors—so you can start uncovering opportunities right away. You’ll see exactly what a Custom GPT can do and how it can transform your digital decision-making.
And stay tuned: I’ll be sharing more tools like this (and how to create your own) in my upcoming AI course.
Prompt #2: Expert Comparison of Two Websites
Great insights often come from comparison. This second prompt is your competitive edge. Whether you’re benchmarking your site against a rival or learning from two top-tier brands in your space, this analysis helps you spot:
- What one brand is doing exceptionally well—and how the other might be falling short.
- Opportunities you can seize by blending the best of both.
- Which site sets the bar and what that means for your own web strategy.
“You are a world-class website strategist and AI-powered brand advisor. Compare these two websites head-to-head: [Website A URL] vs. [Website B URL].
Provide a comparative analysis across the following categories:
- First impression and clarity of positioning
- Strength of brand storytelling and messaging
- Ease of navigation and user experience
- Visual design quality and professionalism
- Content depth and thought leadership
- Trust-building elements (testimonials, social proof, certifications)
- Mobile and performance optimization
- Conversion potential and CTA effectiveness
Finish with a verdict: Who does a better job overall and in what areas? Then offer one major improvement suggestion for each site.”
The beauty of this prompt lies in what it reveals: blind spots, best practices, and bold ideas you can use to elevate your own digital presence.
Bonus Tip:
If you want to analyze page-by-page, add:
“Focus on the homepage first, then the services and about pages.”
If you want AI to also scan screenshots or layout, use GPT-4o and attach visuals with the prompt:
“Review this screenshot as part of your analysis.”
In business, clarity is currency—and your website is where that clarity is tested most. These two prompts aren’t just technical exercises. They are strategic power tools. Use them to assess your own site with fresh eyes, reverse-engineer successful brands, and reimagine your digital impact.
Because when leaders change from web chaos to strategic clarity, they win.
Want access to many more powerful prompts and strategies for leveraging AI to grow your business? Reply “JOIN” and I’ll add your name to our exclusive list—alongside the others who’ve already claimed their spot in my upcoming AI course and thriving expert AI community.
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