How a “Genius Network” Can Transform Your Business Raising the Barr Weekly Memo: Issue 144

This week’s reflection point: Achieving top success in any business requires a thirst for knowledge and continuous learning. Most successful entrepreneurs have a selection of favorite books that inspire their businesses. Others religiously follow blogs or newsletters that dispense great business advice. But is reading enough to propel you to true thought leadership in your field? The simple answer is no. While absorbing educational content …

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The New Oxford Dictionary Raising the Barr Weekly Memo: Issue 143


This week’s reflection point: Do the acronyms: BRB, LOL, IMHO, CYL, or IDK, seem familiar to you? When it comes to web acronyms, or Internet jargon, how hip are you? I’ve noticed the popularity of such acronyms growing significantly over the years where one may probably need a special dictionary to interpret incoming messages. I suspect the trend started years ago with the invention of …

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A 2nd Chance Raising the Barr Weekly Memo: Issue 142


This week’s reflection point: This is the time of year when I celebrate the Jewish New Year and the days of Awe. Today is Yom Kippur, (Day of Atonement), the holiest of days. It is the day that we ask for forgiveness for past wrong doings, to our family and friends, and we are also given the chance to reflect on our past year, and …

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Beyond Content: It’s Time for Experiential Marketing Raising the Barr Weekly Memo: Issue 141


This week’s reflection point: It’s widely known that content marketing is critical to business success. But in this day and age, creating valuable, relevant content for your target audience isn’t the only marketing strategy you need. You must also give your audience an authentic experience—and you can do this with experiential marketing. Experiential marketing enables your customers to truly experience your brand, your product, or …

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Attributes of a Dream Team Raising the Barr Weekly Memo: Issue 140


From left: Adi Beeri, Chad Barr, Lihi BZ This week’s reflection point: I just arrived in Dublin for a business meeting after a fabulous week in Israel spent visiting and reuniting with family and friends. A huge highlight was my face-to-face meeting, (coffee and cake) with the Israeli division of our creative team. It’s clear to me that I could not have achieved our incredible …

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The Marketing “It” Factor Raising the Barr Weekly Memo: Issue 139

This week’s reflection point: What’s the key to a successful business? Some might say it’s a solid business strategy, a strong financial plan, or even a team of excellent people. Others will tell you it’s effective leadership or huge demand for the product or service. While each of these components is important, the truth is that marketing trumps them all. That’s right: marketing. Far too …

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40 Lessons Learned From Running My Business Rasing the Barr Weekly Memo: Issue 138

Lessons Learned written on a chalkboard

This week’s reflection point: Almost five years ago I wrote and shared my original Lessons Learned From Running My Business article, which included 40 lessons that have become quite popular among our readers. Since then, I have added 40 additional lessons, which I mentioned and have made available in this article. In the spirit of learning and sharing, here are 40 additional lessons learned: I’ve …

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Juggling Connectivity Rasing the Barr Weekly Memo: Issue 136


This week’s reflection point: We live in an era of constant and instant connectivity. Over the past 15 years, our society has undergone a complete transformation in terms of basic interactions. It’s no surprise that the kids who came of age during this time period, the infamous Millennials, are known as The On-Demand Generation. These days, it seems that anything you want, you can get …

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