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Are You Ready For Your Close Up? Raising the Barr Weekly Memo: Issue No. 21

This week’s reflection point: I’ve seen a trend of individuals using their own computer to shoot their videos. I am all for trying new things and would encourage you to experiment with such technologies. However, technology is not always the great enabler and can actually become the great disabler. If not done right, such videos may become the portrayal of amateurism, rambling and no-thought leadership. …

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Know Thy Customer Raising the Barr Weekly Memo: Issue No. 20

This week’s reflection point: What would driving be like without my SiriusXM radio in the car? There is nothing like blasting the speakers, while cruising in my convertible and admiring the beautiful scenery of lush green around me. And that is where my story begins. Last year I replaced my BMW with my new Maserati — a great move. I quickly called SiriusXM to inquire …

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Move The World Raising the Barr Weekly Memo: Issue No. 19

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  This week’s reflection point: For quite some time I have been suggesting that remarkable, provocative content is the critical aspect of one’s thought leadership. And to clarify, by content I mean, articles, position papers, audio books, booklets, eBooks, books, videos, audio recordings, teleseminars, webinars, workshops and so on. Content is the manifestation of your knowledge, experiences, track record of success, advice and wisdom, in …

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Let Me See Your Calendar Raising the Barr Weekly Memo: Issue No. 18

This week’s reflection point: Of all the projects you wish you had accomplished and have not yet, how many have you placed on your calendar to execute? When talking with many of my clients, we often discuss the projects they want to accomplish in the immediate future. These projects fall into several categories such as: writing a book, creating a teleseminar series, writing the content …

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Caveat Emptor Raising the Barr Weekly Memo: Issue No. 17

This week’s reflection point: I’d like to bring to your attention one of the most irritating Internet ploys, which pretends to position itself as a benefit to its members. I’ve been a member of LinkedIn, the business social networking platform, and for years have leveraged it to build genuine connections with colleagues and clients worldwide. Several moths ago I noticed a new trend through LinkedIn, …

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