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New Blog Launch – www.RabbiDenker.com

In anticipation of the upcoming Jewish High holidays, I am honored to have my firm work on the new blog we’ve just launched for Rabbi Steven Denker of Temple Emanu El in Cleveland, Ohio. The focus of Rabbi Denker’s blog is:  To share his “take” on the affairs of the Jewish people and all humanity through the lens of Jewish Tradition and from his vantage …

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How To Generate Leads

Here are ways to develop interest in your organization and have your target customers contact you: 1. Start speaking professionally, deliver your expertise and talk about how to improve your clients business with web strategies. 2. Add testimonials and clients list to your web site. 3. Start a monthly electronic newsletter and deliver genuine value to your target audience. 4. Write and publish your intellectual …

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Top 7 Effective Marketing Methods

Although it depends on your industry, below are my top seven effective marketing choices: 1. Public speaking and/or speaking in webinars 2. Publish your intellectual property in print and the web and often 3. Search Engine Optimization and Paid advertising 4. Leverage social networking especially online communities 5. Blog and comment on others’ blog 6. Publish a book 7. Create a valuable electronic newsletter

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The Blah Factor

The blah factor is my fancy technical term to describe web sites (not blogs) that have way too much text on their home page. I came across the site below and am depicting it as an illustration of the ubiquitous nature of this problem on the web. During my speaking engagements I often compare and show effective home pages to highway billboards and/or the front …

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Selling Online – Why Should You?

1. It provides another serious and viable option to traditional marketing, which is already and successfully being utilized by the vast majority of organizations. 2. It enables individuals (Customers, suppliers, your staff) to interact with each other, share their experiences of using the products and services, create additional exposure and buzz. 3. It is often quick and rapid to implement. 4. It is often quite …

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How to Develop Profitable Ideas for the Web

To develop fresh ideas I would recommend the following: 1. Read the Wall Street Journal, Business Week and such publications and pay attention to what is reported and discussed both in print, online blogs and online forums. 2. Read books on the topic of innovation, Internet marketing and such 3. Attend workshops / seminars 4. Follow blogs of successful thought leaders 5. Meet smart and …

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New Site – www.Nuno-ID.com

I am truly delighted to announce the launch of the new site of Marie-Josée Loiselle, the president of Nuno ID, located in Dorion, QC, Canada. She has been involved in economic development since 1996 and has developed investment attraction strategies for the US and Europe, presented business opportunities to Fortune 500, helped new ventures establish in Montreal and, headed economic missions in Canada, the US …

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How to Market Your Online Forum (Community)

Unless you have good, interesting and valuable starting content on your forum why would anyone spend time there or consider joining? They are not going to. I would suggest you create a repository of intellectual property (IP) that is available to forum members only and is uniquely position with how-to information. Market to all of your current and previous clients, prospects and anyone you know …

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